Lundberg family farms organic short grain brown rice is great for a maintaining a healthy diet. With only the outer hull removed, our rice retains its ability to be soft chewy rice with great color and flavor that is also a natural source of fiber. Includes a 25 lb. Bag of lundberg family farms organic short grain brown rice. Since 1937, lundberg has been dedicated to bringing the best-tasting, finest-quality rice products to our customers. Each package holds a promise of our continued dedication to great taste, conservation, sustainability and innovation.