For Centuries New Englanders have taken a spoonful of apple cider vinegar and honey as a daily tonic. Amy & Dana boosted this heirloom folk recipe with their potent mix of roots, fruits, and spices, carefully chosen for potency and flavor. Our Friends and Family take Fire Cider first thing in the morning, after a large meal, or as a daily eye-opener. Others dilute our tonic with juice, tea, or seltzer. Fire Cider is like a large bear on a cold winter night. A large bear that bothers your problems.