Dreft Blissful in-wash scent booster gives you more of the baby fresh scent you love. Use Dreft Blissful in any load of laundry for lasting freshness that you can enjoy with every wiggle and tickle of baby's fabrics. Your child is only a baby for one year, but Dreft Blissful allows you to bring back that amazing baby scent (and all those memories) whenever you want.